Israeli Premier League team Maccabi Haifa FC continues to demonstrate its commitment to tackling ticket touting by trialing Footies unique technology solution. The cloud based ticketing control and engagement platform developed by Footies recently enabled a select group of Maccabi supporters to enter the stadium on match day using a dedicated app. The Footies app which dispenses tickets to supporters via their mobile phones provides the football club with the ticket path control and attendee identity, thereby eliminating the ability for touts to resell the tickets.
Maccabi Haifa CEO Asaf Ben Dov is supportive of such innovative technology and is dedicated to ending the scalping phenomenon, stating: “We will do everything that we possibly can to ensure that match tickets are only acquired by fans with the intention of supporting their teams and not as an opportunity for personal gain. As part of this important and uncompromising struggle, we are delighted to be the first in Israel to use this groundbreaking technology”.